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In this insightful conversation, Tim Damen interviews Bianca Prins, the Global Head of Accessibility at ING, who shares her personal journey into the field of accessibility, driven by her own visual disability. Bianca discusses the importance of integrating accessibility into banking services, emphasizing that it is not just about compliance but about ensuring equality in access to financial products. She highlights the need for a culture of accessibility within organizations, the role of training and awareness, and the challenges of navigating compliance versus true accessibility. Bianca advocates for continuous training and the involvement of all employees in accessibility efforts, stressing that it should be a collective responsibility across all levels of an organization.

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